line Graphic

For Immediate Release


June 30 2009
Targa Media Launches Talent Pool Team
Business community gets access to exclusive group of creative, technical and relationship marketing experts

SALT LAKE CITY, June 30, 2009. Targa Media, a full service provider of marketing services, today launched their Talent Pool Team, utilizing online tools to give the business community direct access to ideas and conversations. Targa Media's full range of services focuses on relationship marketing tools through online design and promotions, print, packaging, event marketing, branding, and social media strategies. The Talent Pool Team was formed to take advantage of creative, technical and consulting talent in a fast-paced virtual model while retaining unified marketing objectives.

"The concept brings together exceptional talent in each area, allowing some to work together under one roof and others remotely", said Jason Steed, president and CEO of Targa Media. "The Talent Pool concept allows us to quickly assign who best fits our clients' needs in any situation, maximizing our success at delivering exceptional ideas and execution."

The group consists of experts in creative, technical and consulting fields including relationship marketing, branding, SEO, analytics, PR, graphics, and customer loyalty media. Unlike a typical contractor arrangement, each Talent Pool team member applies a "customers first" loyalty philosophy to their expertise. "Our company has used Targa Media for several years," said Chris Cottle, Vice President of Marketing for Allegiance, "we've been impressed by their speed of performance and ability to find and manage experts that fit our current need, whether refreshing an email campaign or crafting a focused customer loyalty campaign."

Online tools give the public unique "anytime" access to Talent Pool team members, encouraging open collaboration with business owners and executives around the following topics:
  • Steps for building customer relationships
  • Loyalty campaigns and referral programs
  • Web development and online lead generation
  • Print and packaging materials
  • Virtual event marketing programs
"The goal of the team approach is to bring clients a revolutionary, standardized, and quantifiable way to identify their best/most profitable clients," said Steed, who believes that by utilizing these various disciplines, the Targa Media Talent Pool helps companies discover new tactics for building relationships, not merely pushing products.

Targa Media is a relationship marketing and design firm that specializes in repeat-business and referral-business marketing campaigns. Based on specific client attributes, Targa Media creates campaigns and designs materials that build meaningful dialogues and drive repeat business. Targa Media encourages businesses to gain immediate market share through measurable marketing tactics. Companies already utilizing the successful methods of Targa Media include Logitech, Merit Medical, Venify, Alianza, Salt Lake Chamber, and Allegiance among others. For more information, visit targamedia.com/talentpool or call 1-801-746-0070.

Contacts:
Valerie Chereskin
Chereskin Communications
760.942.3116


Maile Keone
801.918.0774