Client Targeting Portfolio

Today's consumer demands 1-on-1 attention. To compete, you must understand the Loyalty Ladder to communicate strong value, and to nurture many consumer relationships at once.

The Boxxer is a process of building your ideal client profile based on the data we can collect about your current clients and prospects.

The Boxxer uses the Sales Cycle to understand your clients' buying habits. By understanding their level of involvement in your product, we can make better use of marketing budgets and messaging.

Boxxer campaigns offer multiple entry points and promote prospects to clients, then on to engaged clients. Here are portfolio examples that match up with these game squares:


Branding Campaign
Branding strategies connected an audience to a new company and product offering

Web/Print Ad Campaign
Unique & Chique offered value to prospects and new clients


Client Loyalty Campaign
Brick House Retreat offered client referral incentives and better acquainted clients with service providers


Return Traffic Web Campaign
Allegiance promoted Webinars and corporate events to nurture relationships for a lengthy sales cycle