Web and Online Services

Usability & Web Architecture
Site Design Package
Splash Page Design
Search Engine Marketing (SEM)
Web Analytics Setup/Reporting
3-Minute Flash Tour
T.Manager– Content Manager
T.Store– E-Commerce
T.Time– Calendar & Auto-Reminder
T.Talk– Web Community
Registrar– Online Registration
T.Mail– Email Newsletter
T.Link– Handheld Web

Usability & Web Architecture

Clients and prospects are always at different points in the sales cycle. Direct marketing tactics will point each visitor to the right place at the right time. A map or diagram of your site architecture lays the foundation for a well-designed Web presence. Find out how your target audience interacts with you online based on each of their unique loyalty levels. Our Boxxer campaign or "Most Valuable Client" profiling process makes messaging and design recommendations to promote prospects and retain clients on your site.

Site Design Package

Present a clear message, and engage visitors in online conversation. Make it easy for viewers to climb the "loyalty ladder" through strong first impressions and return visits to your Web site. Combining all of the above features in one easy and coordinated package, Targa Media architects a Web site that attend to the needs of site visitors at every stage of the sales cycle.

Splash Page Design

A full Web site boiled down to one page. This process puts your strongest message front and center without diluting the message throughout multiple pages. A splash page can be a strong first step in a multi-phased Web development project, or it can function as a one-stop resource for promoting shoppers to buyers.

EXAMPLE SPLASH PAGE

Search Engine Marketing (SEM)

SEM will determine which Web pages need attention, and which site-wide efforts will yield the highest return in terms of increased traffic both to and through your Web site. By evaluating current keywords and page content, we give recommendations for improved keyword density and page optimization. We also deplay link recruitment programs and create key entry points or "landing pages" for optimal keyword traffic and reporting. Ask about Pay Per Click (PPC) campaigns and services.

Web Analytics Setup/Reporting

Get easy and thorough access to traffic stats on your Web site, including most poplar pages, site visitors, sources of your Web traffic, paths through your site, search engine stats, and more. Track stats on up to 100 pages, and make the necessary improvements to retain more qualified traffic. Learn which indicators matter most to your audience, and make decisions based on real-time factors.

EXAMPLE ANALYTICS REPORT - Includes limited-time free setup

3-Minute Flash Tour

Tell your story in just a few minutes with a media-rich overview of your flagship product or service. Serve up audio narration, video footage, and downloadable files in exchange for qualified leads and boosted awareness.

EXAMPLE FLASH TOUR - Includes audio

T.Manager™ Content Manager

With T.Manager, you can make text edits to specified pages from any computer connected to the Internet, and instantly publish your edits. T.Manager displays editable content only, giving you control of your content even if you don't know HTML. To make automated graphical edits, or for a visual interface for editing templates, please ask about T.Manager Elite's pricing and features.

T.Store™ E-Commerce

Make it easy for your customers to buy from you by installing T.Store, an e-commerce Web application, onto your site. T.Store has an automated administrative interface, giving you the ability to add, edit and delete products online. Your T.Store tool is built to take your clients smoothly through the purchase process-from product selections to credit card approval and confirmation-without ever having to leave your Web site.

T.Time™ Calendar & Auto-Reminder

An online event calendar will enable you to add and delete events and descriptions. Users will be able to review event names within a calendar interface, and click on the event name to register or to review additional information. Users may also request advance email reminders for selected events. The auto-reminder will increase client interaction with your Web site and help you gauge user interests.

T.Talk™ Web Community

Market more effectively by engaging your audience through articles, blogs, podcasts, RSS feeds, interviews, reviews, and more. Broadcast CEO interviews, release scheduled news and press, or post sneak-peek demos of latest products. Reaching out to your best clients with such an effort will make your company known, spur discussion, and more fully "engage" your audience.

Registrar™ Online Registration

Setup and manage online registration for events and activities. This tool will also generate auto-responses and confirmations to registered participants, as well as providing you the ability to view snapshots of registered participants to one or more events.

T.Mail™ Email Newsletter

Launch and maintain timely outbound communication with prospects and clients. Easily customize multiple templates and recipient lists. Templates allow you to type or paste text into designated fields and instantly create a fully formatted email.

T.Link™ Handheld Web

Optimize your current site for Handheld devices, or create new mobile-friendly Web pages.

Web Measurements

Targa Media gives you the tools to evolve a devoted community of clients through design, marketing, strategy, e-tools and training. Today, audience fragmentation demands that you customize each of your messages based on product awareness and real needs. Targa Media helps you understand and measure your clients' lifetime value, delivering the right messages at the right times and in the right places with our unique Boxxer Model. This model provides a quantifiable approach to determine each client's value and risk of investment.

At Targa Media we design Web campaigns for clients, not customers.